Tourism Fact Sheet
All Aboard Florida's Brightline Enhances Travel, Eases Congestion and Increases Tourism
Higher speed rail service will change tourism for Florida visitors. Data from a 2015 Percepture survey clearly outlines the positive economic impact from All Aboard Florida’s new rail service.
Extended Stays Equal More Revenue
America's interstate highway system, initiated in 1956 during the presidency of Dwight D. Eisenhower, brought jobs as well as the ability to travel from one part of the country to another in record time. When people realized they could get from point A to point B in hours instead of days, the freedom of the road gave rise to development and expansion — connecting towns, cities, people and industries across the country.
In 2015, the desire to travel in record time and explore new places is still alive and well. Sixty-nine percent of survey participants said that they would extend their stay in Florida if a high-speed rail service was available.
Extended stays mean more tourism revenue generated for Florida’s local hotels and businesses.
Reduced Traffic Means Less Congestion
This year’s survey also indicated that an overwhelming 78 percent of participants believe that higher speed inter-city rail service will reduce traffic congestion in cities and on our highways. All Aboard Florida is estimated to remove 3 million cars off the road.
According to Julie Edwards, All Aboard Florida’s Chief Marketing Officer, "...everyone in South Florida recognizes the need for evaluating traffic and congestion throughout the state. All Aboard Florida offers a solution through state-of-the-art design, and capitalizes on ease of use and efficiency."
Cities Are Accessible to Visitors
With the help of an express inter-city rail service, 80 percent of participants agreed that they would visit more cities on their trip than they'd originally planned.
This means that visitors can come to Florida and see multiple cities such as Miami, Orlando, Fort Lauderdale and West Palm Beach. Access to multiple locations along the rail line means travelers can disburse to other areas where they may not have been able to go during their trip otherwise.
Event spaces, conference halls, hotels and entertainment, to name just a few industries, will now be more accessible — meaning there is opportunity for businesses and communities to thrive.
Community and Industry Leaders Excited About Tourism Opportunities
At the 2015 Florida Governor’s Conference on Tourism in Tampa, FL, tourism industry leaders shared excitement for new tourism opportunities available because of the new rail line.
One of the keynote speakers, Jeff Vinik, the owner of the Tampa Bay Lightning ice hockey and the Tampa Bay Storm football team, mentioned his excitement over his vision for a new multi-use entertainment, sports and residential/office neighborhood in downtown Tampa. Increased travel will bring an economic surge to the area by creating a fan experience the state can be proud of.
Other keynote speakers included Will Seccombe, VISIT FLORIDA’s President and Chief Executive Officer, and Salim Ismail, Singularity University’s Executive Director — who expressed anticipation over the chance for growth across all industries throughout the Sunshine State. Economic opportunity surrounds Brightline.
In the future when you plan your next in-state getaway or an exciting evening out, consider traveling by train to beat the crowds!